Studio for small business · AI, data & experience

See it. Fix it. Use it.

We dig through the spreadsheets, inboxes and good intentions that run most small businesses, automate what's quietly eating your week, and hand you something simple enough to actually open on a Monday morning.

Avg. hours reclaimed / week
0h
Avg. revenue leak found
£0
Days to first dashboard
0 days
The starting point

This is usually where it hurts

Admin

I'm drowning in admin

The same manual task, copied between five tools, every single week. Nobody has time to fix it because everyone's too busy doing it.

Numbers

I don't trust my own numbers

Sales live in one place, costs in another, and the "real" picture is whatever spreadsheet someone updated most recently.

Site

My site doesn't pull its weight

It looks fine. It just doesn't show your numbers, doesn't automate anything, and doesn't make anyone's day easier — including yours.

How we work

One loop, not three separate services

See

Data insight

We connect to the data you already have — sales, ops, spreadsheets, whatever's lying around — and build one live dashboard that shows what's actually happening. No new tools to learn, no new habits to build.

Fix

AI automation

Once we can see the pattern, we automate the single biggest time-sink it points to. A real, working fix — not a slide deck about the future of automation.

Use

Experience

Everything gets handed over inside something genuinely easy to use — because insight and automation are worthless if nobody opens the thing. This is where twenty years of web design pays off.

Track record, not promises

Systems we've built that are still running

SignFlow · estate agent sign management
20 yrs
running since we built it — used by every estate agent across Beds, Herts & Bucks
Board put-ups and take-downs, driver routing, and invoicing for an entire regional industry, on one platform.
Working.Expert · pharmacy workforce platform
6 verticals
from one pharmacy platform — optometry, dentistry and more now underway
Locum & permanent staffing, clinical tools, procurement and patient booking in a single system — 600+ API routes deep.
ciplus.co.uk · PAGB OTC medicines database
rebuilt from the ground up as the industry's needs changed
The reference database the over-the-counter medicines trade body has relied on across three generations of build.
RetailHawk · mystery shopping & CX
1999
the first SaaS mystery-shopper & customer-satisfaction platform — before "SaaS" was a word
We were shipping software-as-a-service for retail insight while everyone else was still mailing paper questionnaires.
The first step

The Clarity Sprint

Two weeks. Fixed scope. No proposal ping-pong. A working miniature of the whole loop, built around your business.

  • 01One live dashboard built on your real data — sales, ops, whatever's messiest.
  • 02One working automation, fixing your single biggest time-sink.
  • 03One clean interface to actually use both — no spreadsheet archaeology required.
Starts at
£5,000
Fixed two-week delivery
Book the Sprint

Most clients carry on from here — more dashboards, more automations, or a full product build. The Sprint is how we earn that conversation, not how we start it with a sales pitch.

Fit check

Who the Sprint is actually for

Good fit

  • You've got real data — sales, bookings, ops — sitting in spreadsheets or tools nobody quite trusts
  • You know something's inefficient but can't pin down what
  • You want a working result in weeks, not a strategy deck in months

Not a fit

  • You want a chatbot bolted onto your homepage
  • You want a full technology strategy before anyone touches a screen
  • You're not ready to show us your actual numbers
Before you ask

Common questions

That's normal, not a blocker. The Sprint is built for exactly that — messy spreadsheets, half-used tools, no data warehouse in sight.

No. The Sprint is a single, fixed engagement. What happens after it is entirely up to you.

Every Sprint so far has turned up at least one clear win. If genuinely there isn't one, we'll tell you straight — and you keep the dashboard regardless.

Read access to whatever's relevant. No code changes, no admin rights beyond what's needed to see the data.

No. Everything's built around your actual data and workflow, not a generic AI feature bolted on top.

BD

Founded in 1998 by Pete Robbins — still our CTO — out of a freelance contracting consultancy. Our first client found us in the Yellow Pages. Under CEO Jules Armstrong since 2012, we've kept the same habit: build systems that a whole industry can still run on decades later.

Byte Digital, since 1998
The people

Who you'll actually be working with

Pete Robbins
Pete Robbins
Founder & CTO
Jules Armstrong
Jules Armstrong
Chief Executive
Marcus Reid
Marcus Reid
Chief Operating Officer
Olivia Hartley
Olivia Hartley
Chief Financial Officer
Emma Jones
Emma Jones
Chief Sales Officer
Sienna Blake
Sienna Blake
Head of Product
Piya Mehta
Piya Mehta
Chief People Officer